Demos shows that you can actually deliver on what you have discussed in the discovery call. A demo without a discovery call is redundant. The training focusses on bringing across tactics and ways to make sales demos memorable and effective.
Relevance Trumps Abundance
We don’t buy products for more than 3-4 reasons. Salespeople tend to overload their prospects in the hope that some of the features land, however, this diminishes the perceived value of the product.
The More Attendees The Merrier
Ideally we speak to every person that attends a demo to redefine the scope of our demo. The more attendees the higher the likelihood to close a deal.
How To Avoid Death After Demo
Most clients that I work with have a the highest proportional drop-off after the demo stage. We will assess ways to not lose control after the demo.
Stories Stick Better Than Features
Assume that a decision about your product is being made 3 weeks after the demo. What will the DMU remember Feature 1 & 2 or a story that encapsulates the features with a relatable company as the hero.
How To Keep Discovering
More than half a the book on sales demos is about discovery. Discovery is a stage but also a continuous process.
How To Keep Attention Span High
Disco demo; shit show; show up and throw up, etc. I am collecting ways to describe bad demos. We will learn how to continuously elevate the naturally occurring attention loss.
Additional Details
Multi-Day Event dates
06/05 - 10-12
12/05 - 10-12
Summary - We will teach your sales team the skills to convey relevant information that stick in the mind of the customer.
Ticket Options - paid